Well, we are into our second decade now with Electra, and we must say the craze for our products has made us both extremely happy. It is especially rewarding to see people enjoy the thrill of bicycles, and, in the process, promote a healthy lifestyle. Nothing makes us happier than smiling bicyclists waving at us as they pass by. Or a person calling to congratulate us on seeing our products, "All over New Orleans!" or to say, "Your bikes were everywhere I looked in Boulder!" It seems we've begun to fulfill our original dream, which was to make bikes for the people who would not normally ride. We are suddenly riding an incredible wave, which we are loving. A wave that only cycling creates. An instinctive return to our childhood, to a simpler time, that money can't buy. Happy pedaling, Benno and Jeano.