Townie Go!


Don't sweat it. The new Townie Go! is here.

The Electra Townie® Go! lets you ride like the wind and charge up hills without ever breaking a sweat. When you combine the legendary quality and performance of Bosch with the frame geometry of the best-selling bike in the U.S., you get an e-bike match made in heaven. Or San Diego, which is pretty close.


An Electra Halloween: No Tricks, Just Treats

The full moon is forming as the spookiest of holidays approaches. Don’t worry no tricks, only treats from Electra this Halloween. Whether you plan to be out trick-or-treating or suiting up to be the star of the costume party, we have all the bikes and accessories to top off your look.


All Pink Everything for October

October is a month that’s near and dear to many hearts of those on two wheels. The influx of pink, pink and, you guessed it, more pink is to support and spread the word about Breast Cancer Awareness Month. Let’s be real… cancer sucks and it’s important for us here at Electra to support the fighters and survivors in our lives throughout the month.







Spotted: Los Angeles Magazine

From our friends just about two hours north, the folks at Los Angeles Magazine know that there is plenty of adventuring to be done in Southern California's winter season. The mountains and desert are in one direction, and in the other direction, you'll find suburban neighborhoods and (our favorite place) the ocean. Just a few of the awesome activities include kayaking, skiing, swimming, running, and of course, biking.

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