Blog: 2018






Celebrating 25 Years with EBC '93

Cruisers have a rich history here at Electra. It is the bike... The bike that got us started in a funky So Cal beach town and has remained in our lineup for 25 years. As we celebrate this anniversary year, what better way to continue the festivities than with a new Limited Edition Men's Attitude Cruiser? We humbly introduce EBC '93.




New Electra Handlebar Candy

Let’s be real here— we just love bells. They’re a stylish way to make some noise and add a personal touch to any ride. We’re constantly brainstorming new designs and colors, meaning there are endless ways to mix and match a bell to your bike. This summer we created new graphic bells, solid color ringer bells and bugle horns. 

Graphic Ringer Bells