Electra Blog


With Love From Electra

Flowers and chocolates may be go-to Valentine's Day gifts, but that would be kind of... boring. Here at Electra, we don't do boring. Instead, we do awesome. From heart eyes to helmets, we have some different and more adventurous ideas for your valentine. And who knows, you might just fall in love with these V-Day presents and get a little somethin' somethin' for yourself. 









Celebrating 25 Years with EBC '93

Cruisers have a rich history here at Electra. It is the bike... The bike that got us started in a funky So Cal beach town and has remained in our lineup for 25 years. As we celebrate this anniversary year, what better way to continue the festivities than with a new Limited Edition Men's Attitude Cruiser? We humbly introduce EBC '93.