Electra Blog

Spotted: Los Angeles Magazine

From our friends just about two hours north, the folks at Los Angeles Magazine know that there is plenty of adventuring to be done in Southern California's winter season. The mountains and desert are in one direction, and in the other direction, you'll find suburban neighborhoods and (our favorite place) the ocean. Just a few of the awesome activities include kayaking, skiing, swimming, running, and of course, biking.

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Electra Back In The Day

Electra Bicycle Company started in 1993 and has become the leading lifestyle bicycle brand in North America. It's been more than 25 years since our start, so we decided to take a little trip down memory lane by having some Electra employees answer questions about our history.

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Electra Love: The Gift of Electra

As you know, we love hearing stories from fans about receiving an Electra bike as a present. Slap on a big sparkly bow or ribbon and make dreams come true. Here are just a few stories we wanted to share...

 Hubby gave me one for Christmas one year complete with an engagement ring in the basket!! Best Christmas ever!

- Karen W., Electra Fan, Facebook

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Spotted: Seventeen Magazine

Seventeen Magazine has put together a list of "quirky chic" must-haves inspired by Beauty and the Beast heroine, Belle, and we can't disagree with their picks. From paisley printed boots to a dainty madeline baking set to the timeless Chanel No. 5, this wintery list captures all things classically feminine. And don't forget Belle's preferred mode of transportation - our Ladies' Ticino 7D in Lemon Chiffon. 

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Around 1010: Pizza Shops

San Diego is known to be one of the top cities for beer around the globe and we don't take our craft brewers for granted... But what good is an ice cold pint without a delicious slice of pizza to accompany it? Lucky for us, we're surrounded by pizzerias that are just a quick bike ride away. From classic cheese to local favorites, it was hard to narrow down our top shops to four.

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