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How To Choose Your Electra

Townie

The Townie^® is the perfect run-around-town bike for riding to the farmer’s market, grabbing a coffee or just rolling around the neighborhood. With an upright riding position that lets you see the world better and the ability to place your feet flat on the ground whenever you want, our Townie collection sets the standard in comfort and control.

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Townie Commute

The Townie^® Commute offers the comfort and control of the best-selling Townie with standard upgrades that will allow you to go the distance in comfort and style. If you’re thinking about getting around on two wheels more often, this is the bike for you.

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Loft

This is your city. Ride like it. The Loft^™ is the perfect urban commuter bike and built to handle the rigors of the streets. Designed with a functional minimalism in mind, the Loft offers simplicity and practicality, getting you where you need to go while enjoying the ride.

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Amsterdam

Our take on the classic Dutch city bike, the Amsterdam^® is the embodiment of sophisticated elegance while providing a practical, comfortable, stylish ride for running errands or just rolling around town.

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Cruiser

This is the bike that started it all. We launched the company on the idea that we could improve an American classic. Choose from a completely designed Fashion or Attitude Cruiser, or one of the great colors of the Classic Cruiser, Cruiser Lux or Lux Fat Tire bike.

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Kids

Not only do our Kids’ bikes look just as awesome as our adult-sized bikes, but they ride great, too. Electra’s patented Flat Foot Technology^® is available on most 16" and 20" models, which ensures proper leg extension and no tippy-toe stops, and allows kids to focus on the enjoyment of the ride.

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E-Bikes

Ace of Spades Go!

Townie Go!

Townie Commute Go!

Loft Go!

How To Choose Your Electra

Ace of Spades Go!

The Ace of Spades Go! is the perfect combination of style, substance and power. This limited-edition cruiser e-bike is outfitted with the Bosch Performance System offering four levels of power support from Eco to Turbo mode, putting all the power in your hands. Or feet, as it were.

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Townie Go!

The Electra Townie^® Go! is an easy to use, pedal assist e-bike with surprising power that’ll make you want to go forever. Powered by the Bosch Performance System, no hill or distance can stand in your way. Pedal less. Do more.

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Townie Commute Go!

Utility meets comfort in the new Townie^® Commute Go! powered by the Bosch Performance System offering four levels of power support from Eco to Turbo mode. The best-selling Townie has been upgraded with the standard features needed to tackle your commute with ease. You’ll wonder if you even need a car.

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Loft Go!

The Loft^™ Go! is perfect for the urban commuter who wants to get around town or to and from work in style with amazing ease. This pedal-assist e-bike is powered by the Bosch Active System and is built to handle the rigors of city streets.

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Accessories & Apparel

Accessories & Apparel

While riding is our passion, we've always believed our brand is as much about the people who ride our bikes as it is the bikes themselves. So to help you live the Electra life to the fullest, we extended our signature style into fashion and accessories.
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Way To Roll
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Way to Roll

Thanks for helping a little Southern California startup become a global company. A company that can not just hang with the big boys, but lead the way. Thanks for helping us stay true to our roots. For embracing innovation. For realizing that style and substance aren’t mutually exclusive.
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Sometimes you just need to talk. And we're just there to listen. Whenever! Give us a call in the USA at 1-800-261-1644 or in Europe call +49 40 55 00 60 60.

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Electra Worldwide

Electra Worldwide

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